Getting Started

Here's an introduction and overview of what the process will look like for your new web project. There's also some helpful tools, links, and resources for your to reference now and throughout the project as needed.

1) Welcome

You’re here! That means you’ve trusted us to help build your digital brand on the web. We’re very excited to begin working with you. Our hope is to make the process of building your website one you will enjoy and want to repeat, and we think what you find here will help with that. We’ve included a link to our Project Management System (Teamwork), an overview of our process, what to expect at each step, and a variety of resources and tools you will want to reference throughout the project. Let's get started.


2) Teamwork (Project Management System)

In order to launch a successful web project, we need a place where we can organize all communication, files, links, and tasks. With logins for just about every website nowadays, we realize how annoying it is to give you another. That’s why we use Teamwork. Just one site, with one login, to organize everything. If you ever forget where "that message is”, “how can I access that link”, or “where that file was so I can approve”, chances are it’s in Teamwork. We love it, and think you will too. Login to Teamwork


3) Our Process

Developing a custom website can be a long, confusing, and stressful process. It often results in a nerve-racking experience that no one wants to repeat. That’s why we’ve spent so much time and effort in creating a process for web design that is transparent, collaborative, and—most of all—enjoyable. The process is separated into 2 phases. Phase 1 focuses on defining what you need and planning how we will get there. And, Phase 2 is all about executing on Phase 1. Click the image on the right to watch a video we created about our web process. >>

Phase One: Strategy

Discovery

Phase 1 starts with a discovery process to determine goals, objectives, and specific technical requirements to create a highly-detailed statement of work, or SOW. With the SOW approved, we springboard into web traffic research and architecture.

Web Traffic Research

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Architecture

Architecture is critical to success. Here, we establish a sitemap, develop wireframes for each page layout, determine modular content elements for those layouts, and begin content planning. It’s like laying out blueprints for every piece, part, and portion of the website.

Content Plan

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Phase Two: Execution

Design

We start Phase 2 by drafting a homepage design and a style guide. These establish the aesthetic direction of your site. Once those are reviewed and approved, interior pages are designed. Here, we design with the goal of providing you with both pre-determined page layouts and flexible content page elements.

Development

This is where the architecture and design come to life. Our team establishes a development environment for setting up a content management system with your unique customization and specific code requirements. This takes time, but once complete, we have a development site that is ready to be built out.

Content Load & QA

Here we load and format content, test functionality, find and fix bugs, and work with you to QA every page and pixel to ensure everything is in place for launch. We also train you on how to use the content management system so that post-launch, you are fully equipped to handle content updates and edits on your own.

LAUNCH!

We did it! We made it through each step and have a fully functioning website to show the world. We believe in backing our work, so we'll even monitor your website for 30 days and fix any bugs or errors that occur in that time. Don't forget to celebrate!


4) Helpful Resources

Training Videos

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  • Video One
  • Video Two
  • Video Three

See More

Reference Guide

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View Guide