Product Videos

Show-Don't Tell

You want your product to stand out, to be noticed, to be understood. So, how do you share your product in a noisy world where consumers are easily distracted, quick to scroll, and often skeptical of new things? You show them a video.

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Video Helps Explain Your Product 

Your product is great and you know it. However, consumers might not “get it” yet. Consumers engage when they feel as if they understand both how a product works and how it will bring value to their lives. If they are confused or uncertain about how great your product is and how it helps them, they won’t buy. A video can help you explain your product clearly, quickly, and powerfully, in a way that tugs on a viewer's emotions.

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Video Helps Your Product Stand Out

Our world is noisy. Consumers are bombarded with messages and ads all day long about this and that and everything in between. How will your product stand out among the competition? Having a product video can help you rise above the noise and communicate in way that is interesting, quick, and concise—three things that consumers love. 

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Video Helps Persuade Buyers

When consumers click the “buy now” button, they are acting on an emotional level. They’ve made the decision in their mind and feel as if their life will be better off with what you’re providing. What makes your product so good? Why does it matter? What value does it provide? How will it help? Why is it unique? These are the questions your consumers want answered, and we can help you show them with a new video. 

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What is the Process for Creating a Product Video?

When you work with ipsoCreative on a product video project, you can expect to work with a highly creative and remarkably intentional team of video professionals. We work with you to develop a project budget, timeline, and statement of work that outlines a comprehensive process:

Our Work 

Explore More of Our Product Videos

Our Work

Learn Why These Things Matter Too

Contact Us About Your Product Video Needs

Akron, OH
Contact Robyn

Robyn Bardall

Discovery Guide | Sales Manager

[email protected]
330.807.0906

In the first 5 minutes of talking with Robyn, you’ll most likely realize three things:

1. She’s the most warm and welcoming human you’ll ever meet 
2. She’s a careful listener who cares about others 
3. She’s got a great sense of humor, but starts laughing before the words come out.

Send Robyn a Message:

Pasadena, CA
Contact Jon

Jon Taylor

Discovery Guide | Partner & Pasadena Managing Director

[email protected]
626.765.1440

In talking with Jon for the first time, you’ll likely discover the following:

1. He’s a coach at heart and loves discovering how he can help others 
2. He’s drawn to how things work and figuring out how to make things work
3. He doesn’t believe something is lost unless you are looking for it.

Send Jon a Message:

Greenville, SC
Contact Brent

Brent Warwick

Discovery Guide | Partner & Leading Director

[email protected]
330.319.4009

At first you’ll wonder exactly how old he is, but then you’ll likely discover:

1. He’s intentional and has more travel and life stories than seems possible
2. He’s interested in how business can contribute to the common good
3. He’s actually 43 yrs old despite his appearance.

Send Brent a Message: